PMM's Prompt Playbook - Prompt Inventory
Mastering Generative AI for B2B Marketing Success
Prompt Inventory
Access a growing library of AI-powered workflows. The PMM’s Prompt Playbook includes 30+ structured prompts, with new ones, not in the book, released weekly for paid subscribers.
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Chapter 4: Market Understanding
Trend Discovery
TAM Sizing
Competitive Landscape Mapping
Market Category Definition
Audience Segmentation
Competitive Intelligence
Chapter 5: Audience Understanding
Understanding User Needs
Uncover Audience Frustrations (Step 1)
Identify Unmet Needs (Step 2)
Voice of Customer
Win-Loss Analysis (coming soon)
Home Page Persona Analysis (Bonus Prompt – Not in the Book)
Create Buyer Personas from Gong Calls
Chapter 6: Positioning and Messaging
Positioning Framework Creation
Messaging Framework Creation
Technical-to-Business Value Translation
Bonus Prompt: Executive Messaging Review & Harmonization Workflow
Chapter 7: Content and Communications
Content Strategy Framework (coming soon)
Blogs, eBooks, and Whitepapers
Email Sequence Design (coming soon)
Bonus Prompt: Validate Your B2B Content Claims Before Publishing
Bonus Prompt: Summarize Any Transcript with AI
Bonus Prompt: Write Executive Summaries that Get Read
Bonus Prompt: Web Page to Data Sheet
Bonus Prompt: Presentation Storyboard Evolution
Bonus Prompt: Landing Page Copy Review
Bonus Prompt: Landing Page Creation from Content Asset
Chapter 8: Launch and Campaign Planning
The Ultimate B2B Product Launch Workflow
PR and Announcement Strategy (coming soon)
Multi-step Campaign Builder
Chapter 9: Sales and Partner Enablement
Sales Play Generation (coming soon)
Sales Cheat Sheet (coming soon)
Quick Start Battle Card Development for Competitive Sales Wins
Bonus Prompt: Strategic Battle Card Workflow for Competitive Wins
Bonus Prompt: BDR Email Sequences
How to Create High-Impact Sales Plays That Drive Conversions
Chapter 10: Technical Product Marketing
Feature Announcements (coming soon)
Technical Integration Guides (coming soon)
Demo and Video Script Development
Bonus Prompt: Demo Storyboard for AR Report
Product Demo Messaging and Content Builder
Chapter 11: Analyst Relations
Analyst Relations Workflow (coming soon)
Executive Summary (coming soon)
RFPs for Analyst Evaluations (coming soon)
Bonus Prompt: Peer Review Feedback Analyzer
Chapter 12: Customer Marketing
Customer Story Development (coming soon)
Reference Program (coming soon)
Customer Spotlight Creation (coming soon)
Testimonial Formatting (coming soon)
Bonus Prompt: Quick Case Study Builder from Transcript with Quotes, Callouts, and Outcomes
Chapter 13: Analytics and Research
Metrics Analysis Framework (coming soon)
Survey Design (coming soon)
Survey Analysis (coming soon)
Google Analytics Data Analysis (coming soon)
Performance Benchmarking (coming soon)
Bonus Prompt: Home Page Audit Workflow
Field Marketing
Bonus Prompt: Fix your Banner Before the Tradeshow Starts
About David Sweenor
Books: Artificial Intelligence | Generative AI Business Applications | The Generative AI Practitioner’s Guide | The CIO’s Guide to Adopting Generative AI | Modern B2B Marketing | The PMM’s Prompt Playbook
Founder of TinyTechGuides, David Sweenor is a top 25 analytics and AI thought leader and influencer, international speaker, and acclaimed author with several patents. He is a product marketing leader, analytics practitioner, and specialist in the business application of AI, ML, data science, IoT, and business intelligence.
With over 25 years of hands-on business analytics experience, Sweenor has supported organizations including Alation, Alteryx, TIBCO, SAS, IBM, Dell, and Quest, in advanced analytic roles.
Follow David on Twitter @DavidSweenor and connect with him on LinkedIn https://www.linkedin.com/in/davidsweenor/.
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